Turned a workshop business into an AI wellness platform. Sign-up completion +200%, retention +100%.
AI · 0→1 · SYSTEMS · BUSINESS IMPACT↗
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ALLEN CHAN · PRODUCT DESIGN LEADER · SEATTLE
AI products
Product design leader, hands-on from early direction through production.
Selected work ↓tl;dr.
13years designing
AI products
50+products and
brands shipped
Top 50App Store productivity app
(personal project)
6Startups co-founded
(4 burnt to ashes)
- Founding designer at Wavii, a consumer news app built on an early knowledge graph; acquired by Google in 2013
- Designed at Amazon and Microsoft; strengthened hiring and design culture at Compass through 4× growth and IPO
- Designed Amazon Fashion interactions that captured preference signals for a recommendation model later adopted across the category
- Built AI-assisted front-end systems, component libraries, and production code
- Built & led a bootstrapped startup team of 25+ at Mayo
- Founding designer on Cubo: 250,000+ units sold and 20+ international awards
- Founded Abiem Design; clients included SurveyMonkey, GE, and Zillow
- Head of Design at Sukhi: sign-up completion +200%, retention +100%
Selected work.
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Digital Ads was a $1M business with a $10M target. Revenue +120%, and 11 clicks became 2.
SCALE · BUSINESS IMPACT · SYSTEMS · RESEARCH↗Rebuilt the core experience end to end. +47% revenue per flow start, +30% funnel revenue.
BUSINESS IMPACT · SYSTEMS · RESEARCH · SCALE↗Founding designer on an AI baby monitor. 250,000+ units and 20+ international awards.
0→1 · AI · RESEARCH · BUSINESS IMPACT↗Hired to redesign ten screens. Re-architected the platform, then rebuilt the brand and website.
SYSTEMS · AI · 0→1—Redesigned the platform, shipped the front-end code, and built the design system. Three months, with Claude.
AI · SYSTEMS—AI that informs parents about their kids’ online activity, without turning them into spies.
AI · RESEARCH · 0→1—From 0 to 1.
From 1 to scale.I lead and build with cross-functional teams.
How I work:
Clarity before certainty.
Perfect information is lovely, but it rarely arrives on time. I turn incomplete data and shifting constraints into a clear decision, a shared rationale, and a measurable next step. Then I stay close to the work, measure the outcome, and use what we learn to shape what comes next.
I shift my role with the stage: hands-on when the product needs craft, building systems and growing teams when the organization needs scale, and stepping forward to create alignment when a hard decision needs an owner.
More about how I work ↗